350gsm Outer Sleeve with 2 sided insert.
‘Dataland’ is a meditation upon the average existence of a ‘developed-world’ human in the early 21st century. Whilst not struggling with the harsh physical demands of industrial labour as we did in the recent past, our plight continues to embody the melancholia and confusion of alienation. Under the bewildering complexity of rationalised social and economic systems, we may indeed have become unwitting prisoners within, what the sociologist Max Weber termed, “the iron cage of bureaucracy” – tripping the minutes away in a daily pantomime of data-driven surrealism. This six song collection is a fusion of electronica, monologue, ‘real drums’ and guitar, and was recorded at various locations in sad old England over the last two years or so. An almost psychedelic sense of puzzlement, nausea and fatigue accompanies being lost in the omnipresent number-generating machines and anti-human modelling systems that now run our world. This is the realisation that defines the essence of the album – that your life is now only as real as what is displayed on the screen of your constant technological companion.
More than just an album, more than its songs, Rites Of Lunacy is the concept, the matrix in which Dreamweapon operates, that draining spiral that urges us to keep making music. It is, as it was and it shall be, both the past and the future.